Yasir Ahmed¹, Dr. Jitandera Singh², Dr. Saleem Javed³ and Apoorva Shukla^4
1(Department of in Journalism and Mass Communication), Lovely Professional University, punjab, Jahalandhar, Punjab, India
*Corresponding Author: Yasir Ahmed, (Department of in Journalism and Mass Communication), Lovely Professional University, punjab, Jahalandhar, Punjab, India. Email addresses: yasirahmed78614@gmail.com

Citation: Exploring the influence of Media on the public perception of fine arts and curtailing Misinformation.Journal of Science, Technology, Engineering, Arts & Mathematics 2025. 1 (2): 01.05
Submitted: December, 2024 Approved: May, 2025 Published: July, 2025

Abstract: This study examines the diverse impacts of digital media on public perceptions of fine arts and the prevalent issue of misinformation in this field. Utilizing a mixed-methods strategy incorporating quantitative surveys and qualitative interviews, the research explains how involvement with digital platforms shapes both general viewpoints and perticular understandings of fine arts. A key finding from the analysis is the strong association between digital literacy and the capacity to recognize and address art-related misinformation. The study illustrates that different digital platforms exhibit varying tendencies in spreading misinformation, with platforms such as Instagram differing significantly from specialized art forums in their effects. Additionally, the findings highlight the efficacy of cooperative educational initiatives involving artists, educators, and media platforms in promoting genuine engagement with fine arts and countering misinformation. Statistical assessments reveal a strong relationship between regular engagement with fine arts content on digital platforms and improvements in both depth of appreciation and discernment of misinformation, endorsing the incorporation of fine arts into wider digital literacy outlines. These findings develop understanding of the role of digital media in cultural consumption and education, advocating for focused digital literacy activities and collaborative strategies to cultivate an informed public discourse on fine arts. The original contributions of this study lay the groundwork for future policies and practices designed to enhance the convergence of art, education, and digital media in the contemporary digital era.

Keywords: Fine Arts, Digital media, Misinformation, Public perception of fine arts and factual information

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